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Polynesian Voyaging Society

The Polynesian Voyaging Society’s Mālama Honua Worldwide Voyage (WWV) was a journey of traditional voyaging canoes across Earth’s oceans to join and grow the global movement toward a more sustainable world. The voyage was a complex endeavor that required a sophisticated suite of communication strategies and tactical approaches during the legendary Hawaiian voyaging canoe Hōkūleʻa’s various ports of call both at home in Hawai‘i, nationally, and internationally.

Ward Village

For decades, Ward Village encompassed a collection of dozens of merchants, ranging from big name national stores to small, local businesses. A myriad of physical buildings – Ward Centre, Ward Warehouse and Ward Entertainment Plaza – made up Ward Village, and the area was much loved by locals for providing one-of-a-kind products, services and culinary options.

Hawaii Pacific University

Hawai‘i Pacific University (HPU) is the largest private university in the state of Hawai‘i. In recent years, the university has struggled with financial difficulties that necessitated the need to lay off a number of faculty and staff, which significantly impacted employee morale. Following the efforts to rightsize the organization, HPU hired a new president, marking the beginning of a new era of leadership at the university and an opportunity to rebuild morale and trust. Bennet Group worked throughout the year on an integrated communications plan to boost morale among faculty and staff and earn trust and ownership in the new vision for the future of the university. The internal communications plan complemented the overarching strategic communications for the university and prioritized two-way communications via electronic channels and, most importantly, in-person events and interactions.

Aulani, A Disney Resort & Spa

When Walt Disney Parks & Resorts set out to build its only Hawai‘i property and only non-theme park property in the world in the mid-2000s, it needed to approach the development in a way that was thoughtful and strategic, showcasing the economic value Disney’s brand would bring to the state.

Turtle Bay Resort

Turtle Bay Resort on Oahu’s historic North Shore is one of the world’s last wild places. This fabled stretch of coastline has been the subject of heated debate and passionate protests due to a master plan that many in the community perceived as unsustainable for responsible growth and the protection of cultural and environmental resources. A conservation easement in 2016 ended the legal battle over the land, and the developer hit pause on moving forward with any plans for expansion. When new owners, The Blackstone Group, purchased the property in late 2017, it called Bennet Group to assist with the sophisticated and thoughtful strategic communications Turtle Bay Resort would require to be successful as development resumes at the resort later this year.

Harry and Jeanette Weinberg Foundation

The Harry and Jeanette Weinberg Foundation — one of the largest private foundations in the US and one of Hawai‘i’s largest charities, contributing $10M annually in the islands – is undergoing key changes requiring strategic, nuanced communications with a myriad of Hawai‘i stakeholders. A new approach to how the Foundation manages its vast land holdings in the state – coupled with an important leadership change, with Alvin Awaya stepping down after 44 years of service and respected community leader Corbett Kalama taking over the Hawai‘i operations – necessitated rearticulating the values that inform its mission and the depth of the Weinberg Foundation’s commitment to Hawai‘i. Further, while the Weinberg Foundation has been quietly working with little to no recognition for almost 60 years to empower the poorest and most vulnerable in Hawai‘i, the time had come to increase the organization’s visibility and recognition of its vital work, while strongly positioning the foundation for future success.

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INTERNATIONAL WOMEN’S DAY 2023

Celebrating International Women’s Day 2023 Bennet Group remains dedicated to establishing a diverse and inclusive...
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August 30, 2014  by

Bennet Group Joins PVS on Worldwide Voyage

Bennet Group is proud to partner with the Polynesian Voyaging Society as they set sail on the Malama Honua Worldwide Voyage sponsored by Hawaiian Airlines, a historic journey of more than 47,000 nautical miles, 85 ports, and 26 countries around the globe. The Hokule’a and Hikianalia-now en route to Samoa-will circumnavigate the globe, teaching international […]

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August 14, 2014  by

Board’s Role in Corporate Social Media

Bennet Group’s continuing education on strategic communications, by Christine Matsuda Smith Social media is dynamic, entertaining and captivating; an ever-changing and increasingly important way to communicate with your company’s key audiences.  More than that, these platforms like Facebook, Twitter and Instagram can provide profound insights into the wider perception of your organization in ways that were […]

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February 4, 2014  by

PBN on BG’s New Office Space

“Bottom line, we find our virtual approach is a smart, sustainable, and elegant way to work, and is one of the reasons why both clients and employees continue to choose our firm.” Joan Bennet, president of Bennet Group Strategic Communications, which recently leased out a small office space in the historic Dillingham Transportation Building in […]

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October 15, 2013  by

Best of Show & Kau I Ka Hano Awards

Bennet Group received five honorable accolades at this year’s annual Koa Anvil Awards, presented by the Hawai’i chapter of the Public Relations Society of America (PRSA). For the second year in a row, our firm also took home the highly sought-after “Best of Show” award, reserved for the top public relations campaign of the year. […]

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October 14, 2013  by

Giving Back, Bennet Style

Bennet Group team members give back tirelessly to the community we serve. Each year, every Bennet Group employee volunteers more than 30 hours of their time working with their favorite local charity; the company also makes a matching gift donation to each charity selected. In this way, our employees can support the causes they feel […]

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February 18, 2013  by

Joan Bennet Takes to New Heights

Bennet Group’s president moves PR mountains on a daily basis, so it’s no surprise that she tackles some of the world’s highest peaks while out of the office. In October 2012 Bennet Group president Joan Bennet joined 14 other climbers to venture to the base camp of K2 – the world’s second-tallest peak. The group […]

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January 22, 2013  by

Joan Bennet, President and CEO

Joan Bennet has more than 30 years of experience in providing strategic public relations, marketing and advertising counsel to a wide range of clients in the U.S. and Asia Pacific region. She specializes in strategic planning, corporate and executive positioning, crisis communications and grassroots advocacy campaigns. Prior to establishing her own firm, Ms. Bennet was […]

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August 10, 2012  by

Bennet Group wins “Best of Show”

Akin to the Oscars of the PR world — Bennet Group Strategic Communications took home six awards at the 29th Annual Koa Anvil Awards, presented by the Hawaii chapter of the Public Relations Society of America on July 26, 2012. Monica Salter, account director at Bennet Group, represented the company well as the lead executive […]

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April 20, 2012  by

Pillars of Peace

Bennet Group was truly honored to be a member of the team preparing to host His Holiness the Dalai Lama in April 2012. We provided media relations support, among other services, for this historic visit. His Holiness’ visit was designed to be an exchange of cultural values and historical lessons between His Holiness and the […]

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