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Polynesian Voyaging Society

The Polynesian Voyaging Society’s Mālama Honua Worldwide Voyage (WWV) was a journey of traditional voyaging canoes across Earth’s oceans to join and grow the global movement toward a more sustainable world. The voyage was a complex endeavor that required a sophisticated suite of communication strategies and tactical approaches during the legendary Hawaiian voyaging canoe Hōkūleʻa’s various ports of call both at home in Hawai‘i, nationally, and internationally.

Ward Village

For decades, Ward Village encompassed a collection of dozens of merchants, ranging from big name national stores to small, local businesses. A myriad of physical buildings – Ward Centre, Ward Warehouse and Ward Entertainment Plaza – made up Ward Village, and the area was much loved by locals for providing one-of-a-kind products, services and culinary options.

Hawaii Pacific University

Hawai‘i Pacific University (HPU) is the largest private university in the state of Hawai‘i. In recent years, the university has struggled with financial difficulties that necessitated the need to lay off a number of faculty and staff, which significantly impacted employee morale. Following the efforts to rightsize the organization, HPU hired a new president, marking the beginning of a new era of leadership at the university and an opportunity to rebuild morale and trust. Bennet Group worked throughout the year on an integrated communications plan to boost morale among faculty and staff and earn trust and ownership in the new vision for the future of the university. The internal communications plan complemented the overarching strategic communications for the university and prioritized two-way communications via electronic channels and, most importantly, in-person events and interactions.

Aulani, A Disney Resort & Spa

When Walt Disney Parks & Resorts set out to build its only Hawai‘i property and only non-theme park property in the world in the mid-2000s, it needed to approach the development in a way that was thoughtful and strategic, showcasing the economic value Disney’s brand would bring to the state.

Turtle Bay Resort

Turtle Bay Resort on Oahu’s historic North Shore is one of the world’s last wild places. This fabled stretch of coastline has been the subject of heated debate and passionate protests due to a master plan that many in the community perceived as unsustainable for responsible growth and the protection of cultural and environmental resources. A conservation easement in 2016 ended the legal battle over the land, and the developer hit pause on moving forward with any plans for expansion. When new owners, The Blackstone Group, purchased the property in late 2017, it called Bennet Group to assist with the sophisticated and thoughtful strategic communications Turtle Bay Resort would require to be successful as development resumes at the resort later this year.

Harry and Jeanette Weinberg Foundation

The Harry and Jeanette Weinberg Foundation — one of the largest private foundations in the US and one of Hawai‘i’s largest charities, contributing $10M annually in the islands – is undergoing key changes requiring strategic, nuanced communications with a myriad of Hawai‘i stakeholders. A new approach to how the Foundation manages its vast land holdings in the state – coupled with an important leadership change, with Alvin Awaya stepping down after 44 years of service and respected community leader Corbett Kalama taking over the Hawai‘i operations – necessitated rearticulating the values that inform its mission and the depth of the Weinberg Foundation’s commitment to Hawai‘i. Further, while the Weinberg Foundation has been quietly working with little to no recognition for almost 60 years to empower the poorest and most vulnerable in Hawai‘i, the time had come to increase the organization’s visibility and recognition of its vital work, while strongly positioning the foundation for future success.

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INTERNATIONAL WOMEN’S DAY 2023

Celebrating International Women’s Day 2023 Bennet Group remains dedicated to establishing a diverse and inclusive...
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August 24, 2017  by

PROUDLY CELEBRATING OUR 20TH YEAR

Bennet Group turns 20 this year and to commemorate this event, we asked a few of our top clients – all of them respected, accomplished leaders in Hawai’i — to tell us what they liked about working with our team. Their answers and insights left us feeling deeply humbled, incredibly proud and profoundly grateful. We […]

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August 15, 2017  by

A Malama Honua Worldwide Story

A constant joy – and occasional source of chaos – over the past three years has been our privileged role as Hōkūleʻa’s PR team for the Mālama Honua Worldwide Voyage. Among the many gifts Hōkūleʻa gave me while leading our PR efforts are a few key lessons I’ll never forget. Know what not to plan […]

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July 31, 2017  by

Bennet Group sweeps the PRSA Koa Anvil Awards

Thanks to great clients and great projects, Bennet Group celebrates a record-breaking twenty wins at the Public Relations Society of America (PRSA) Hawai‘i Chapter’s Koa Anvil Awards held July 28, 2017. These awards, which honor the best and brightest strategic public relations and communications programs, campaigns and tactics, bring together the entire industry and highlight […]

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April 14, 2017  by

COMMUNICATING IN A CRISIS

“Recent crises in the news have us wondering: is our company prepared to handle an emergency to the best of our ability?” Crisis can be anticipated, such as a hurricane, or unexpected, such as a sudden, unfortunate accident. Regardless, crises often happen when we least expect them and can be extremely challenging to address. Here […]

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March 17, 2017  by

ASK SITARANI: TOP 5 PUBLIC SPEAKING TIPS

“I still get nervous every time I have to speak in front of a camera or a crowd. What are some go-to tips to tackle these nerves and give the best performance possible?” Fear around public speaking is among the most relatable in our culture. Yet did you know there is little physiological difference between […]

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September 29, 2016  by

KNOCK, KNOCK! WHO’S THERE? BENNET GROUP!

On Sunday, September 18, 2016, Bennet Group team members and clients joined forces to compete against several other companies in a rousing game of knockerball. Knockerball is a version of the traditional game of soccer, where players are in a large plastic ball. The muddy game, hosted by Aloha United Way’s Society of Young Leaders, […]

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September 29, 2016  by

AN ICONIC VISITOR DESTINATION RE-OPENS IN WAIKĪKĪ

On August 25, the iconic International Market Place, anchored by Hawai‘i’s first full-line Saks Fifth Avenue, re-opened to the public. Bennet Group provided strategic planning, public relations, media relations, marketing and event coordination for the grand openings of both Saks Fifth Avenue and International Market Place. The reimagined Waikīkī landmark has been under construction for […]

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November 5, 2014  by

BG Promotes Megan Tsuchida

HONOLULU (Oct. 7, 2014) – Bennet Group Strategic Communications announced today that it has promoted Megan Tsuchida from account executive to senior account executive. “Megan has proven herself as an incredibly valuable asset to our clients and our firm,” said Joan Bennet, president of Bennet Group Strategic Communications. “She consistently delivers innovative ideas and impressive […]

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